Unlearn the unnecessary in the world of mid-tier and mid-entry-level luxury watches. Let the Watch Gonzo guide your course through the roundabouts and swirly labyrinths and rid-off all your horological ignorance. How well your prenominal viewpoints face the blow is beside the context, but it will definitely remove the crusty covers barring your illumination. 

WG comments: This post sounds different. It’s outstanding! I convey my gratitude, for watches I wear are not always about being elegant or practical.

Q.

Hi Watch Gonzo!

You think you are a great student and teacher of watch-science and people with perked ears are always waiting for your next posty or some other classical poppycock, but do you also think we all are fools?  Count me out if you said – “Yes!”

If you understand watches so well, how do you go sweetening a mediocre brand like Hamilton, with its use of generic movements and mostly plain faces and functions? I scoff at your pretentious follies; if you find my words truly disdaining, none shall be happier than I.

 

A. I never thought I have to tell this to someone, but ironically – You are more a chump than a champ, my friend; even a fool – a very big one. Probably, you are suffering from mild ADHD. Else you would study that generic movement a little more. Never mind, since I took up the job to educate and entertain lost souls (such as you) in the horologerie Hell, I’ll make sure you are salvaged properly. So, towards the first step:

Hamiltons are an entry-point to the higher-end, expensive, luxury timepieces. They help you get into the groove. They are affordable because the stock ETA 2824-2 and Valjoux 7750 and H-21 movements do not scream (read: ask) ten times their worth unlike many of those watches with phony Swiss names. These stock movements have stood the test of time, are easily serviceable if at all you need to service.

What pains me most is upstarts from start-ups and company-issued big boys running after the gaudiest, expensive (due to stones or some other gimmick) watches with the cheapest quality and embarrassingly poor quartz engines. This shows them suffering from Napoleon complex and taking the forgotten purgatory of luxury watches as the Horological Heaven.

However, I got other queries to answer. Next time you write, try to sound bit less excited. I’ll be here only to give you a patient hearing.

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