First, the watch: it's a great value for the money. The lume is so-so, but not a big deal. The 44mm case has some nice brushed/polished finishing details that you find on higher-end watches - way to go Casio. The face is a nice silver, so the white chapter ring and red second hand pop nicely. The strap is an inexpensive 22mm dive strap - totally functional, but you can always swap it out if you want. The Shopping Experience: Creation Watches are stars in my book, earning my respect & gratitude. Clear & accurate product description & photo, communication was timely, clear, courteous & precise, and the quick delivery via FedEx was faultless. The entire experience was professional end to end. As far as I'm concerned, Creation Watches did everything right - and superbly as well.