There is something of a retro revival going on at the moment; look at both men’s and women’s fashion for the coming seasons and you will see an influence from many different eras. The 1970’s have gone from being naff to ultra-cool, and the 80’s are having something of a heyday, too! It’s not just clothing that has taken the retro look to heart; have a look at some of the brilliant watches available and you will see that there are many with an older, fun and frivolous look that is both funky and functional.
Watch design has gone through many phases, and sometimes there has been a drive to change the way we look at our timepieces. In the 1970’s and into the 80’s the digital watch was all the rage; these often-stylish and clever devices did away with the traditional analogue watch face, replacing it with plain, simple numbers in either LCD or LED models. These were the watches of the future – or so we were told. The fact that the older, more traditional style of watch refused to die, and is now once again the predominant style, says a lot about its enduring appeal, but the digital display has a place in many a retro look watch today.
This model, the Casio Protrek Solar Power PRG-250-1 Men’s Watch, is a classic of its kind, a watch that takes the digital capability and combines it with a funky, rugged style. The Protrek range is one of Casio’s most impressive, and these watches offer excellent function and style combined. This one is a full digital model, but some combine both digital and analogue features for added effect. Casio was, after all, one of the original pioneers of the digital watch, and it shows in the expert design incorporated here.
For ladies the Casio Baby-G range is one of the most popular on the market, and with a wealth of digital models to choose from offers excellent versatility and a great deal of style. There is something futuristic as well as retro about these brilliant designs, and the combination of modern materials with stylish colours and outrageous looks makes for a brilliant choice. Whether you want a watch for a man or a woman, for fun or for function, the digital retro look is certainly worth considering, and you never know, you might spearhead a revival!
I just came across your site and thought this would be a perfect fit for our “Must Have Items” section for our Back to School/ Fall Issue. We are looking to cover retro/unique watches. This would be HUGE among our readers and I’m sure word would spread fast across campus. In addition to the print/online aspect we are also going to be doing a series of on campus promos (8) and can get you additional exposure via logo placement as well as product handouts/samples, etc. Let me know what you think. What a great idea! Retro watches are more popular than ever with college students; so why not get your name out there?
The time is almost here! University Life Magazine is now working on our Back to School/Fall Issue, which is the biggest most popular issue we do. This is an important time for College students so we are making sure to bring them only the hottest items that will draw in their attention. We are going to be doing a feature on must have items and you would be a perfect fit! I’ve posted some info below.
Until now the channels in which to reach into the College Market have been extremely limited. We here at University Life Magazine have found a way to capture the attention of this audience by creating a Student Lifestyle Entertainment Magazine that goes out to over 3800 of the top Colleges and Universities nationwide. We are distributed free of charge to students at dorms, fraternities, sororities and as of recently, campus bookstores. We literally put you directly into the hands of over a half million-college students nationwide, allowing your company maximum exposure into this growing demographic.
We have also just worked out a deal with one of the nations largest book rental companies to include a copy of our magazine with every order that gets shipped out. They send out 250k orders each semester at over 3800 schools throughout the country. University Life is an excellent opportunity for your company to capitalize on reaching the greatest number of college students possible! Advertising within our magazine is an excellent way to ensure that your products are publicized effectively within this market.
I am sure you will agree that this is a lucrative opportunity to make college students both aware and interested in your business. Your products are geared towards the College market and that is exactly who we expose you to at University Life Magazine. We feel that you would be a perfect fit for this magazine as well as for our readers, which is why we are contacting you! Our motto is “We do the homework on what’s hot so the students don’t have to”.
I can also be very flexible with pricing at this point to ensure we get all the remaining spots filled up.
We are happy to work with you!
Respectfully,
Matt Cook
Advertising/Editorials
University Life Magazine
Phone: 630.561.4134
Email:matt@universitylife.co