Introduction: Citizen is known for producing one of the most finely crafted and accurate watches ever made. Citizen has always pioneered groundbreaking technologies and helped to make watches an indispensable part of life. As an all-round manufacturer, Citizen has always been the leader in innovating new technique of producing great watches.
History: In 1924, the “Shokosha Watch Research Institute” produced its first pocket watch. The then Mayor of Tokyo, Mr. Shimpei Goto, named the watch “CITIZEN” with the hope that, such luxury items would be widely available to ordinary citizens and to be sold throughout the world. In 1930, this was adopted as the name of the company as well. In 1956, Citizen introduced the first ever shock resistant watch named “Parashock”. Three years later, “Parawater” was known as the country’s first water resistant watch. Since 1993, Citizen has been serving as the official timekeeper and the official watch of the US open tournament. Citizen has also sponsored the ISU Grand Prix of Figure Skating Final, which took place Italy(2007).
Products: Citizen products can be categorized into following 5 major product ranges (there are others as well, but these are the main ones) based on the technology they are built with and the users for whom it was targeted to.
1.Aqualand: The Citizen Aqualand series is easily the most popular diver watch series in the world of scuba divers. Its not just the looks and the durability, but they all feature depth meters, multiple alarms, timers etc. And best of all the prices are great. Citizen Aqualand watches have many popular model ranges: the JP1010, JP2000, JP1060, JP3050, JV0020, JV0000, JV0055, MA9004.
The Citizen Aqualand series incorporates the latest diving technology to give you all the accurate details of your dives. The Cyber Aqualand and Hyper Aqualand series are a bit more advanced than the other watches. The Hyper Aqualand watch allows you to connect to a PC and transfer the dive data to the PC. The watch comes in a big box along with the instruction book, the software installation CD which works for all the Windows Operating systems. The Cyber Aqualand watches have a new technology depth meter which gives accurate depth readings. It can save up of 20 diving logs at a time. Also, many of the Aqualand watches are Eco-Drive which means they charge in sunlight or even indoors and you do not have to worry about changing batteries ever. There is a low charge indicator so you can be sure that the battery is sufficiently charged before going on your dive. All in all I think the Aqualand series is the best diver watch series in the world. Its great value for money and you can just never go wrong with an Aqualand.
Some of the more popular Citizen Aqualand watches are: Citizen Aqualand Diver Depth Meter Promaster JP1010-00E, JP1060-01L, JP2000-08E Citizen Diver Depth Meter Promaster Cyber Aqualand JV0000-01E Citizen Professional Diver Promaster AutoZilla 1000m NH6930 NH6930-09FB Citizen Aqualand Diver's Promaster Sea BJ2040-04E BJ2040 Citizen Aqualand Diver Depth Meter Promaster JP2004-07E JP2004 Citizen Aquamount Titanium Diver Alti Depth Promaster JP3050-55W Citizen Diver Computer Hyper Aqualand Promaster MA9004-21E Citizen Aqualand Diver Depth Meter Promaster JP1060-01W JP1060
2.Promaster: This is world’s leading sports collection watch series which combines the leading edge technology and precision engineering with the unique functionality. Irrespective of the conditions, the precision and reliability is guaranteed in these watches. The collection contains watches designed for use on land, in the sea as well as in the sky. Citizen Promaster watches are not just great looking, they are tough, durable and packed with features. Many of them have Eco-Drive, Perpetual Calendar, Moon-phase, 24 hour hand etc. Some of the popular series are Nighthawk, Blue Angels, Skyhawk etc.
3.Citizen Quartz: This collection combines the key attributes such as reliability, affordability and quality across a wide range of ladies and gents watches. A small quartz crystal is used in such watches to keep the time accuracy. Precise electric pulses and resulting frequencies help to maintain the accuracy in timekeeping.
4.Eco-drive: In these watches, the solar cell beneath the dial converts any form of light into electrical to power the watch. In these watches, sunlight and artificial light are absorbed through the crystal and the dial. The lithium-ion rechargeable batteries can store energy to power the watch from 80 days to 5 years.
5.Automatic: Citizen has a great range of mechanical watches with exquisite automatic movements.
Technology: Thanks to the constant strive for innovation; Citizen has always come up with the best of the technology in the watch making.
1.Eco-Drive: This is the latest milestone in the art of watch making. This is a light powered solution that eliminates the need of changing the batteries. Due to this, Citizen has become the first watch company to receive the Japan Environment Association’s Eco Mark for environmental friendly products. This technology uses a battery recharged by a solar panel hidden under the watch face. This panel gets energy either from sun light or from indoor light as well.
2.Atomic Timekeeping: This technology achieves the timekeeping with the radio controlled accuracy. These watches synchronize with the Atomic clocks in Japan, North America and Europe and will automatically select the correct frequency for doing so based upon the home time zone. These watches can track 2 time zones simultaneously. Additionally, day, date and daylight saving time setting are automatically set when the watch is synchronized. |